Amala Bharatam Campaign (ABC)

Year 2010 – Launched massive clean up project then named as Amala Bharatam

7,500 + Clean-ups conducted

6,500+ Workshops organized

1 Lakh+ Volunteers mobilized

5 Lakh + Hours of time spent Pan india coverage – 23 States

Regular clean ups in all major cities across India

Villages – ‘Fourth Sunday Clean Sunday’ Campaign for the past 8 years

International clean up drives – by MAM Centres across US, Europe & Africa

Amala Bharatam

Sabarimala & Pampa

Hearing the success of ABC Campaign in Kerala, the members of the Travancore Devaswom Board approached Amma in the year 2011 seeking help to clean the sacred Lord Ayyappa temple – Sabarimala and the holy Pampariver, where millions of devotees come from across the country. The temple premises and river were filled with filth and waste accumulated over several decades. The first clean up was a mammoth effort of 72 hours of hard work of 5,000+ volunteers. The efforts were repeated every year by M.A Math volunteers, students of Amrita Vishwa Vidyapeetham, AYUDH members and a multitude of Amma’s devotees from over 12 countries participating.

Amritapuri Ashram has

22 waste collection centres serving 5000 people/day.

Waste segregated in to 100+ categories.

95% waste is recycled.

100% organic waste is composted at the Ashram facility.

10-20 tonnes of waste per month is sold and upcycled.

1-2 tonnes of organic waste is composted daily. Regular tours and awareness sessions for visitors, students and devotees to ashram.

Our institutions worldwide adopt the same waste management practices.

Rs. 100 Crore donated to Swachh Bharat Kosh to construct toilets along the banks of River Ganges

Rs.100 Crore commitment to build toilets in Kerala

12,000+ toilets completed as on 2018

300+ toilets built by women trained by Amrita University

Vocational Training Courses on Toilet Construction & Plumbing empowering women, currently in 21 States across the country

Over 7000 Women trained across India

Saukhyam

Reusable Sanitary Pads using Banana Fibre & Cloth.

Made up of natural banana fibre, biodegradable materials In Dec 2016, Saukhyam Reusable Pads won the Most Innovative Product Award at the National Institute of Rural Development in Hyderabad.

Using viruses that infects bacteria as tools to treat sewage water funded by The Bill & Melinda Gates Foundation funding

Using Natural Products to resist malodour from sewage & wastewater funded by Amrita Vishwa Vidyapeetham

Green technology to treat municipal wastewater entering rivers & streams funded by IC-IMPACTS(Canada) & Department of Biotechnology, Govt. Of India

Development of Microbial Fuel Cell to generate electricity from Wastewater

Value Addition to Underutilized Biosources funded by Amrita Vishwa Vidyapeetham

Detection of biological and chemical food toxins including bacteria, virus, small molecules toxins, and genetically modified foods using nanotechnology funded by Ministry of Food Processing Industry